stage 1: you will understand nothing, “wtf is this” will be a reoccurring thought
stage 2: once you kind of get the hang of it, you will be on constantly and obsess over followers, even though your blog is probably still shit
stage 3: probably the shortest of all the stages, you will get bored of tumblr for a while and go out in the “real world”.
stage 4: you realize how addicting tumblr really is and how foolish you were to believe you could just leave
stage 5: tumblr becomes your life support. this stage never ends.
Publicity done right in an anti-rape campaign: double-page spread, pages glued to one another. After the reader forcefully separates them, the image above is revealed with the caption “if you have to use force, it’s rape”.
THIS IS BRILLIANT
I WANT THIS IN EVERY MAGAZINE